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Sunday 23 July 2023

From Shiny Objects to Success: Mastering Focus for Optimal Productivity

 From Shiny Objects to Success: Mastering Focus for Optimal Productivity,


Do you ever feel like you're constantly chasing after shiny objects, only to find yourself feeling unproductive and overwhelmed? Well, you're not alone. In today's fast-paced world, it's easy to get distracted by the latest trends and shiny new ideas. But here's the thing: constantly being pulled in different directions can come at a hidden cost – a cost to your productivity, focus, and ultimately, your success. 


But fear not, because in this article, we're going to unveil the secret to mastering focus for optimal productivity. We'll dive deep into the hidden costs of what I like to call "Shiny Object Syndrome," explore practical strategies to regain control over your attention and show you how to unlock your full potential for remarkable success. 


From cultivating discipline to setting clear priorities, we'll provide you with the tools and insights you need to transform your scattered focus into a powerhouse of productivity. No more chasing every fleeting idea or getting overwhelmed by the endless possibilities. It's time to take control, harness your focus, and achieve the success you've always dreamed of. 


So, buckle up and get ready to embark on a journey towards mastering focus. By the end of this article, you'll be equipped with actionable steps to implement in your daily life, ensuring that shiny objects no longer derail your path to success. Let's dive in and discover the true power of focus to unlock your full potential.,


Understanding the Hidden Costs of Shiny Object Syndrome


Understanding the Hidden Costs of Shiny Object Syndrome


As we delve into the importance of cultivating discipline for laser-like focus, it's crucial to first grasp the hidden costs of succumbing to shiny object syndrome. While it may seem harmless to chase after every new idea or opportunity that comes our way, the truth is that this scattered approach can have significant consequences on our productivity and overall success.


One of the primary hidden costs of shiny object syndrome is the depletion of our time and energy. When we constantly jump from one task to another, we never truly devote ourselves fully to any one project. As a result, our progress slows down, and we find ourselves feeling overwhelmed and exhausted. By constantly chasing after the next shiny object, we inadvertently waste precious time that could have been spent on meaningful, focused work.


Additionally, shiny object syndrome can cause a lack of clarity and direction. With so many possibilities constantly vying for our attention, it becomes challenging to determine which opportunities align with our goals and priorities. This lack of discernment can lead us down paths that distract us from our true objectives and hinder our overall progress. Without a clear focus, we risk losing sight of what truly matters, ultimately hindering our chances of success.


Moreover, shiny object syndrome often hinders our ability to make meaningful connections and build lasting relationships. When we're constantly chasing after the newest trend or idea, we fail to invest the necessary time and effort into nurturing relationships that could potentially support and propel us forward. By constantly seeking the next shiny object, we miss out on valuable networking opportunities and collaborations that could have a profound impact on our growth and success.


Lastly, shiny object syndrome can erode our confidence and self-belief. Constantly shifting our attention from one thing to another can lead to a lack of satisfaction and a feeling of never accomplishing anything significant. This self-doubt can chip away at our motivation and make it more challenging to stay focused and committed to our long-term goals.


By understanding the hidden costs of shiny object syndrome, we can become more aware of the detrimental impact it can have on our productivity and success. Armed with this knowledge, we are better equipped to cultivate the discipline necessary to overcome this syndrome and harness our focus for optimal productivity.,


Cultivating Discipline for Laser-Like Focus


To overcome shiny object syndrome and master our focus, we need to cultivate the necessary discipline to keep our attention laser-focused on the task at hand. This discipline is essential for maintaining our productivity and achieving optimal results.


Cultivating discipline starts with being mindful of the hidden costs that shiny object syndrome can have on our confidence and self-belief. Constantly shifting our attention from one thing to another can leave us feeling unsatisfied and as if we haven't accomplished anything significant. This self-doubt can chip away at our motivation and make it more challenging to stay committed to our long-term goals.


Understanding these costs and the impact they can have on our productivity and success is the first step toward cultivating discipline. With this awareness in mind, we can take deliberate actions to overcome shiny object syndrome. This might involve setting clear boundaries with distractions, whether that's turning off notifications on our devices or creating designated focus blocks of time where we limit interruptions.


Another strategy for cultivating discipline is to create a routine or structure around our work. This could mean establishing a daily schedule or implementing rituals that help us get into a focused state of mind. By consistently following these routines and structures, we train ourselves to stay on track and resist the allure of shiny objects that might derail our progress.


Accountability can also play a significant role in cultivating discipline. Whether it's finding an accountability partner or joining a mastermind group, having someone to answer to can provide the necessary motivation and support to stay focused on our priorities. This external accountability helps us stay committed to our goals and minimizes the temptation to chase after shiny objects.


Ultimately, cultivating discipline requires conscious effort and a willingness to prioritize our long-term goals over momentary distractions. By consistently practising these strategies, we can develop the discipline necessary to overcome shiny object syndrome and harness our focus for optimal productivity. With a solid foundation of discipline in place, we can now dive into setting clear priorities to maximize our productivity and ensure our efforts are aligned with our overarching objectives.,


Setting Clear Priorities to Maximize Productivity


Setting clear priorities is essential for maximizing productivity and ensuring that our efforts are aligned with our overarching objectives. When we have a clear understanding of what truly matters, we can effectively allocate our time and energy to the tasks and projects that will drive us towards success.


One way to set clear priorities is to start by identifying our long-term goals and the specific outcomes we want to achieve. By having a crystal-clear vision of where we want to go, we can then break down those goals into smaller, actionable steps. This process allows us to see the bigger picture while also focusing on the immediate actions that will move us forward.


Prioritization also involves evaluating the importance and urgency of each task or project. Not all tasks hold the same weight or require immediate attention. By differentiating between what is truly important and what can be put on the back burner, we can allocate our time and resources more effectively.


Another strategy for setting clear priorities is to consider the potential impact of each task or project. Some activities may have a far-reaching impact on our goals, while others may be more of a distraction. By evaluating the potential return on investment for each endeavor, we can prioritize those with the greatest potential for driving success.


It's important to remember that setting clear priorities requires an ongoing commitment to reassessing and adjusting as needed. As circumstances change and new opportunities arise, we must be flexible and willing to reprioritize our tasks and projects accordingly.


By setting clear priorities, we can ensure that our efforts are laser-focused on what truly matters. This clarity allows us to optimize our productivity and make progress towards our long-term goals. With our priorities in place, we can now move forward and unlock our full potential for remarkable success, leveraging our focus and discipline to achieve the extraordinary results we desire.,


Unlocking Your Full Potential for Remarkable Success


By setting clear priorities, we can ensure that our efforts are laser-focused on what truly matters. This clarity allows us to optimize our productivity and make progress towards our long-term goals. When we know exactly where to direct our energy and resources, we are better equipped to unlock our full potential for remarkable success.


Setting clear priorities is not a one-time task, but rather an ongoing commitment to reassessing and adjusting as needed. Circumstances change, and new opportunities arise that may require us to reprioritize our tasks and projects. It's important to be flexible and willing to adapt, so that we can stay aligned with our goals and stay on track.


With our priorities in place, we are able to eliminate distractions and focus our attention on the tasks that will have the greatest impact. This focus enables us to work more efficiently and effectively, maximizing our output and achieving the results we desire. We are no longer scattered in our efforts, but instead, we become intentional and purposeful in everything we do.


Unlocking our full potential for remarkable success requires discipline and perseverance. It's not enough to simply set priorities; we must also have the discipline to stick to them, even when faced with competing demands or tempting distractions. This level of commitment allows us to stay on course and make consistent progress towards our goals.


As we unlock our full potential and achieve remarkable success, we begin to realize the power that comes from being laser-focused on what truly matters. We see firsthand the impact that clear priorities have on our productivity and overall performance. With our focus and discipline intact, we can confidently navigate the challenges and opportunities that come our way.


Understanding the hidden costs of shiny object syndrome is the next step in our journey towards optimal productivity and success. By recognizing the detrimental impact that chasing after every new opportunity can have, we can further strengthen our commitment to setting clear priorities and staying focused on what truly matters.,


Understanding the Hidden Costs of Shiny Object Syndrome


Understanding the hidden costs of shiny object syndrome is the next crucial step in our journey towards optimal productivity and success. As we continue to unlock our full potential and achieve remarkable results, it becomes increasingly evident that being laser-focused on what truly matters is the key to harnessing our power. We have already witnessed the positive impact that clear priorities have on our productivity and overall performance, enabling us to confidently navigate the ever-changing landscape of challenges and opportunities.


However, it is also essential to acknowledge the detrimental impact that chasing after every new opportunity can have on our progress. When we allow ourselves to be seduced by the allure of shiny objects, we inadvertently divert our attention and resources away from our primary objectives. This diversion can create a scattergun approach, where we stretch ourselves thin, diluting our efforts and diminishing our ability to excel in any one area.


Furthermore, shiny object syndrome often leads to a lack of direction and clarity. When we constantly jump from one project or idea to another, we never fully commit to seeing anything through to its conclusion. This lack of follow-through can compromise the quality of our work and leave us feeling unfulfilled. It is only by staying focused and disciplined that we can achieve the level of excellence that we desire.


In addition to the cost of diluted efforts and a lack of direction, there is also the opportunity cost associated with shiny object syndrome. Every minute spent pursuing a shiny object is a minute that could have been invested in our top priorities. Time, as we know, is a finite resource, and how we choose to allocate it directly impacts our ability to achieve our goals. By succumbing to shiny object syndrome, we squander valuable time that could have been devoted to making meaningful progress in our chosen endeavours.


Therefore, recognizing the hidden costs of shiny object syndrome becomes paramount to our development as focused and productive individuals. It reinforces our commitment to setting clear priorities and staying dedicated to what truly matters. So, as we delve into the subsequent section covering "Cultivating Discipline for Laser-Like Focus," we will explore practical strategies and techniques that can help us stay on track and avoid the pitfalls of shiny object syndrome.,


In a world filled with distractions, it's easy to succumb to the allure of shiny objects and lose sight of our goals. But by understanding the hidden costs of shiny object syndrome, cultivating discipline, setting clear priorities, and unlocking our full potential, we can reclaim control over our attention and achieve remarkable success.


Throughout this article, we've explored how shiny object syndrome can hinder our productivity and derail our journey to success. We've learned the importance of cultivating discipline, honing our focus like a laser beam, and resisting the temptation to veer off course. Setting clear priorities has emerged as a vital tool in maximizing our productivity, ensuring that we devote our time and energy to what truly matters. And finally, by unlocking our full potential, we unleash a powerhouse of productivity, allowing us to surpass our own expectations.


Now, armed with the strategies we've discussed, it's time to take action. Embrace discipline, set clear priorities, and unlock your full potential. It's time to transform your scattered focus into a force to be reckoned with. Your journey towards mastering focus starts today.


As American philosopher William James once said, "The art of being wise is the art of knowing what to overlook." In a world that bombards us with distractions, let us seek wisdom by sharpening our focus. Don't let shiny objects hold you back; instead, let them be the catalyst that propels you forward.


So, go forth and conquer. Embrace the power of focus, and you'll be amazed at the success you can achieve. Now is the time to leave shiny object syndrome behind and become the master of your own productivity destiny.

Friday 11 November 2011

Building Your Business with an Opt-in List

SAN RAFAEL, CA - NOVEMBER 30:  A car drives by...
Before revealing the secrets of the trades, here are myths and fallacies that need to be cleared before one indulges into building an opt-in list. These marketing misconceptions could pose so much of an obstacle towards your profiting well from your business.

Not a lot of people use email

Email marketing is one of the most effective marketing methods nowadays simply because virtually almost all people use email. Check on those email fields or blanks required to be filled up on various forms needed in processing different transactions. A person without an email address is tantamount to a person without an online home, which is one big shameful truth for this generation.

Email marketing campaigns can offend a lot of people

The not-so secret way to surmount this dilemma is through permission-based advertising. There's no harm in trying after asking for permission.

It's stupid to send email to all the people

The key to this predicament is to have a very discerning eye on who to email and who to not email. Better look for some metrics on how to know which group of people would give you high ROI or return on investment.

The Real Deal with Building Opt-in List

After clearing the fog regarding email marketing myths, here's how one can benefit from employing the power of email marketing campaigns - building an opt-in list.

However, building an opt-in list is not a piece of cake particularly for the uninitiated. Here is a rundown of tips on how to succeed in this kind of marketing endeavor.

1. Strategic Collection of Data

Know which information from your audiences will help you in lowering expenses and/or make sales flourish. Devise a tactic to make people voluntarily provide you with the information necessary to create higher conversion.

Overload of data is not good. Ask only for opt-in, with their full name and email addresses. Make sure that the profiles that you gather are updated to aid in improving the relevance, timeliness and satisfaction from each deal you make.

2. Good Implementation

Old adage says it all - 'action speaks louder than words'. This easily translates to the difficulty one has to undergo during the execution of his or her email marketing efforts. It's a good thing that various methods, often low-cost, abound to hasten and facilitate the building up of one's opt-in database.

Tracking your email marketing results can pose great hardship, too. Technology and relevant sources should be employed in making this aspect of your marketing a lot manageable. Your high traffic groups of opt-ins with the greatest result should be taken noted of.

The following are the most widely used methods to leverage channels without overspending:

1. Make use of websites.

It is an excellent tool for data collation and providing you with relevant info regarding your email offers. Use forms that solicit your visitor's email address and consent.

2. Make use of print ads, brochures, TV, radio and direct mail.

These are the more popular ways of marketing aiming to lead traffic to one's site. You may want to ask for signups for email services. Make your website more visible through these media. Offering free electronic newsletters and or rewards program can do well in making it easy to win the nod of your audiences, too.

3. Maximize your sales force.

Customer service associates can help a lot in making you benefit more from your email correspondence. Sales people with proper education on how to aid you in this endeavor can very well contribute to higher ROI. Techniques like offering account updates and special programs through email can easily land you those lists of valuable visitors.

4. Don't make your point of sale pointless.

Forms for signup located at cash registers and other high-traffic and highly visible spots can be very excellent venues for your business to collect email addresses. Notification of upcoming sales through their email addresses and names can coax them to supply you with the information you need.

5. Conferences or trade shows can work, too.

Giveaway offers or entries on sweepstakes are great for opt-in to volunteer their contact details.

These tactics should be applied with adequate caution and should focus on earning the trust of your opt-in list instead of simply collating data for your sole own benefit. Always make sure that the forms that you will use and other methods that you will employ will not necessitate too much fuss to subscribe. This is for people to not be annoyed during the process of data supplication.

With that bunch of information, who can ever go wrong with the feat of building an opt-in list?


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Building a Highly-targeted Opt in List: When Money Lies Beneath the Lists

Internet cafe
Are you successful with your Internet business? Better yet, do you think you are successful with your online business? When most online entrepreneurs are asked with these questions, they often brush it off. This is because most of them, who have not yet realize the right way to succeed in Internet Marketing, continue to believe that the mere fact that they have a website is already enough to succeed on the Internet.

The truth is, they all end up very upset because they fail to realize the secret behind the success in Internet Marketing.

Having a website is not a guarantee that your online business will succeed. How will you succeed if people will not realize that your business exist online? The key to Internet marketing is to get your business noticed.

An effective way to do this is to build an opt-in list. In fact, most of the people who are already experts in Internet marketing will tell you that building a highly targeted opt in list is the most effective and important tool in Internet marketing.

Basically, an opt in list is a list of email addresses of people who have agreed to obtain any kind of information from online businesses like you. The term “opt in” means that you have their permission to send to them whatever newsletters, brochures, or promotions that you have in your online business.

It is extremely important that you have their permission first before you send them information because unsolicited emails will be regarded as spam, and spamming is an illegal activity in the Net.

Because of the feasibility of building an opt in list on Internet marketing, most of the online entrepreneurs consider it as the most treasured tool online. They need this list in order to get the consumer’s attention and sustain interest.

By creating an opt in list, you will be able to maintain solid contact with your previous buyers at the same time boost your sales because of the fact that you have a sure target market always ready to purchase items from you.

Opt in list is considered to be the most important item in an Internet marketer. In fact, if in case something bad happens like emergencies and catastrophes and they could only save one item, it would be their opt in list saved on a backup disk.

Just imagine how these people value their opt in list. If this is the case, then it must be really something, right?

So, for people who are not yet aware of the importance of building a highly targeted opt in list and would like to know how to build them, here are some tips that could be very useful.

1. Decide on your niche market or your target market.

It is extremely important to know your target market in order to focus on something. It would be really confusing and time consuming if you will build an opt in list with no particular market in mind.

Moreover, having a niche market would bring more focus on your marketing campaigns and would derive better results because you have direct you emails to people who would most likely be interested in them.

2. Be sure that your selected target market is available in the Internet.

The mere acquisition of a niche market is not a guarantee that you can already start building your opt in list. Since, the concept of opt in list is specifically generated to aid in the growth of the Internet market of a particular entrepreneur, it is important to have a niche market that is available through the Internet.

The concept is basically simple, how can you promote your online business if your niche market is not available in the Internet? Hence, it is extremely important to verify if your target market is available online.

3. Verify if your chosen target market is income-generating market.

Building a highly targeted opt in list will just go to waste if your niche market is not generating any income at all.

Try to verify their income-generating potential through the search engines, wherein you will find some paid ads related to the keywords you have searched. This would only mean that if somebody is willing to pay to advertise focusing on the same target market that you have in mind, chances are, you will be able to reap positive results on your target market.

4. Generate solutions to the problems of your target market by using Internet forum.

Creating this type of forum will initiate the underlying solutions that will answer to most of your target market’s problem.

Through their posts and threads, you will be able to identify your target market’s problem and will be able to come up with a great solution. In turn, it will be very handy when you make your opt in list.

Indeed, the success of an online business or Internet marketing greatly depends on the opt in list. It is where the online businesses could come up with newsletters that would allow them to promote their products at the same time create the need for it. In turn, it will generate more income and make more money.

As they say, money is in the list that’s why most businesses consider opt in list as valuable as gold.







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Making a Hyper Responsive Opt Work

English: Pie chart of Great Southern product s...
Getting the attention of people to buy a certain product is challenging. There were times in the past when telemarketing was at times more of a nuisance rather a convenience to people. The same goes for sales people who would go house to house and show a product and were simply turned down.

Now as people have approached the digital age, there is a faster way of doing it as that is through hyper responsive opt. This is basically creating a mailing list and sending the information to people which will contribute to sales.

A person can do it in the office or at home and it can only be done if one is serious about making money online. This can work for people who want to do it full time or for those who just want some extra cash and do it part time.

Here are some benefits and features of using hyper responsive opt;

1.    With a click of the mouse, the product a person wants to sell can get to the customer in lightning speed. Surveys have shown that the average person will only buy a product only after being exposed to the ad or the message after 7 times.  By establishing a customer base via the internet, one no longer has to search for new ones that much but rely on the existing clientele to further spread the word and increase sales.

2.    Some people will not immediately buy the product that is offered but by keeping the names in the mailing list, it is possible that when a product of interest is on hand, the person will then buy.

3.    When a site has been made, it can be used to bring in additional revenue as new people who want to join the business can be charged for advertising.

4.    This can also be used to propose joint ventures with other people making the business grow further.

To give further detail how it works, here is the step by the step process of hyper responsive opts;

·    The first thing to do is to determine what customers need. It should be a product or a service that should provide a solution of some kind that will improve the quality of life either at home or at work.

Marketing a product especially new ones takes time and money to establish itself. Profit is not made in the first sale but occurs when the customer decides to buy again or through repeat sales.

·    The next is to do the proper research. If the business is done with a group of people or a single proprietorship, it is best to brainstorm for the best possible brand or product name. It should be catchy and will easily be remembered. Given that there are probably others who have been in the business longer, it is best to think of other names just in case it can no longer be used.

·    A product of good quality should be sold at a decent price. Sometimes, the product one makes is already available in the market. To be competitive, one must figure out a way to convince people as to why this product is better than the other leading brands. What features does it have that the competitor doesn’t? What makes it unique and what service can it give as well?

·    Just like a normal business, one must acquire the right equipment and machines for the job. These could be merchandise that is either physical or electronic and an online ordering system.

To be successful, one should be sure that the goods that a customer will order can be delivered on time. If there are any problems, a customer support staff or system should be ready to cater to that. 

One does not need a wonder product to make it work.  All it takes is a list of people who one can contact without being accused of spamming. Soon, this will get the attention of the right people and sales should start coming in.

Any business big or small must maximize marketing to get the message across. Online business is just one of the new ways of making money. It is up to the person to find that need and take advantage of it.



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Building and managing an opt in list for a website

Dowling College Library's Website
Building and managing an opt in list for a website provides a seller direct access to a wide number of potential customers. Building and managing an opt in list makes use of a system that makes it possible for website visitors to fill up an online form in order to sign up for the latest products and services offered by an online site.

Building and managing an opt in list is commonly practiced by numerous sites on the Internet to maximize their visibility on the world wide web. Building and managing an opt in list is also a proven marketing technique that many business websites use again and again to keep loyal visitors updated on the latest products available from their favorite e-store.

Building and managing an opt in list is also useful for websites that provide news, technology and various forms of information on different subject matters. Visitors that sign up at their favorite website's opt in list can receive updates on products and services offered by the site. In addition the subscriber gains access to the site's regular ezine or newsletter.

The opt-in mailing list provided by a website is not spam, it is a legitimate sign up program for individuals sincerely interested in a website's products and services. No one is included in the opt-in mailing list without prior consent.

Gathering email addresses for building and managing an opt in list

A number of free listing services are available on the Internet to gather email addresses for a website's opt in list. However many of these free list services cannot be personalized to suit a specific site. In addition, the free service list has the option of shutting down a website's list at whatever time they choose to do so.

A better method for building and managing an opt in list begins with a good script for form processing. The script allows a subscriber to fill in a form and send it in to a specific address. The information is then processed and included in a database file.
After that, the website can send a personalized reply to the subscriber to thank them for their subscription to the site.

The online form to be filled up by a customer can also be customized to fit the format of a specific site. There are a number of websites that offer form-processing scripts wherein the generally cost price of a good script is about $30.

A pop email account should be created on the website's server in order to accommodate the influx of subscription requests. Email templates will also make the process of handling subscription request easier and faster. This will include an email template for subscription requests and possible requests from subscribers that want to unsubscribe from the Website opt in list. The option to unsubscribe helps build trust between the site visitor and the website.

Building and managing an opt in list database

Creating a database is essential in building and managing an opt in list for a website. There are a number of database programs offered on the Internet that can help process the information sent in for subscriptions. Once the database is set up, a mailing list needs to be generated. This process is essential to building and managing an opt list that will continually process subscription requests from site visitors.

A database program will automatically enable a website to attend to all the details involved in building and managing an opt in list. At the same time, easy access to a subscriber's personal information allows a website to send personalized messages to a specific subscriber at any time.

Building and managing an opt in list subscriber base

Websites can employ a number of methods for building and managing an opt in list subscriber base. Putting up incentives are a great come on for building and managing an opt in list. Offering a free gift as well as providing free services with each subscription is a great technique for building and managing an opt in list. Online contests are also a very popular way of getting people to join a website opt-in list. In addition, prizes that are related to the website's content also help generate interest in the other products and services offered by the site.

Remember, building and managing an opt in list is the ideal and simplest option to increase website traffic.



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Building an Opt In List and Your Business: An Ideal Business Partnership

In any kind of business, marketing is such an important tool in the growth and development of a business or any kind of financial venture.

For this reason, even with the technology that covers online businesses, still, it need highly revolutionized and very effective marketing strategy in order to boost their productivity and sales.

Basically, since the advent of the Internet, people started to flock this new medium of information without even knowing its fundamental principles, how it works, things that are needed to survive in it, etc. Many people literally bombarded the Internet thinking that life would be a lot easier if they will invest on online businesses.

Indeed, it is a well-known fact that you can find money online, but only for those who know their way around and employ the best marketing strategy there is online.

What people do not know is that online marketing does not have to be very complicated. It just needs the right stuff to keep you going.

Take for example the use of mailing list, particularly opt in list. Before, no one ever dare to use opt in list thinking that it will not do any good for their business. Most entrepreneurs think that building an opt in list is just a waste of time and money. What they do not know is that, according to the “golden rule of the Internet,” money is in the list.

It has probably been mentioned before, and is worth mentioning again, money is really in the list.

Why? Because with opt in lists, you get to keep your readers on the hook by providing them with information, promotion, and other campaigns in order to entice them to buy again from you.

Basically, opt in lists are lists of email addresses of customers with their consent. This means that after the customer had closed the transaction in a particular web site, there is an option on whether or not they wish to subscribe to the mailing list of the online business for any future promotions, newsletters, or campaigns that they would like to be informed of.

And because it is an option, the customers are not compelled to provide their email addresses to the web site. Plus, the web site owners will not be accused of spamming because emails that will be sent to the customers have the consent of the customer.

Creating an opt in list can be very beneficial to your site. In fact, it has been proven that in the two-step concept of selling, follow-ups are important to sustain the interest of the consumers. The other step is to obtain the interest of the buyer.

Hence, in order to sustain the interest of your buying public, it is best to create an opt in list so that you can always give your buyers the chance to remember your products, your business, and your services, in which they have been satisfied with.

To know more of the advantages of creating an opt in list for your business; here is a list that would tell you the reasons why it is beneficial.

1. Opt in lists are the business’ most valuable asset

If you were to ask the owners of some online business about their most valuable asset, they will tell you that it is their opt in list. This is because opt in lists are customers’ lists that can provide higher probability sales in a more consistent and stable condition. Because with opt in lists, all you have to do is to follow up orders or sales through promotions and ad campaigns.

2. It is always available

The best thing about opt in list is that it never grows old. As long as your customer needs something to survive, your contact with them will never grow old. This means that you can always have a fresh, new transaction wit them every time you inform them that you have new products or services. Every transaction is a new way of increasing your sales. Simply put, no opt in list = no sales (at the most).

3. Bigger opt in list would mean bigger profits

The more customer’s names and email addresses you have on your list, the more chances you have in increasing your online sales. Every name, every email address can be worth a hundred dollars that can be accumulated with each transaction

Hence, the bigger your list, the more money you will have.

Boiled down, opt in lists are not just ordinary mailing lists. It is the very core of an online business’ existence and survival. That is why for people who value most their businesses, they extend the same value they give to their opt in list. No wonder why most people regard it as the best partnership available online.

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How to Build An Opt-In Mailing Lists?

Route to the Mail List Root
One of the powerful tools in online “email” marketing is to build an opt-in mailing list. An opt-in mailing list is a database of peoples’ names and email addresses that have subscribed to an email list via a web form giving that list owner permission to send them periodic emails on the topic they are interested in. The best gift of this powerful tool is the possibility of being able to talk to people who are particularly interested in your product, service or organization.

This gaining popularity of building opt-in mailing list is known as Permission Email Marketing.

There are do’s and don’ts in starting your opt-in mailing list. Here are some of the most important tips worth mentioning:

DO’S

1.    Put a subscription form prominently on your website. You can create your own subscription form using a software Sign-Up to’s form builder.
2.    Inform people that they can subscribe to your email list on the signature of your normal work emails. This will enable it to link straight through the form on your website.
3.    Ask people permission if they do want to be subscribed on your mailing list. As much as possible avoid being suspected for SPAM.
4.    Open options for subscription especially during your interactions with them. Always be ready with your subscription cards if you run in on events.
5.    Be clear on how people can benefit from subscribing and how often will you contact them. Make them know exactly what they will be receiving.
6.    If you can, contact new subscriber as soon as you can. Welcome them with notes and tell them what to expect.

DON’T

1.    Add everyone who has ever emailed you to your list. Always ask permission first.
2.    Purchase lists that you are not 100% sure that are opt-in. Always have an evidence to prove the legitimacy of the opt-ins.
3.     Abuse people’s trust. This is a sure way to ruin your brand and you. Soon enough they will ignore your messages.

Building your opt-in mailing list is cheaper than in sending direct mails. Printing, envelopes and paper used as material further add up to the cost. Here are some ways to effectively start your opt-in mailing list:
1.    Free Newsletter. One of the most effective ways to build an opt-in list is to offer your online visitors freebies of value such as newsletter which will contain information that they can relate to such as tips, tools, recipes, travel itineraries and others. 
2.    Make it Easy to Subscribe. Provide easy steps for subscription so that subscribers may find it easy to do so and would not be discourage. For more subscribers, tell them the exact benefits they can get out of the subscription.
3.    Quality Content. Be sure that what is written inside the newsletter, freebies and information found in your website are all of value to increase visitors dropping by your website.
4.    Forums. Discussion boards and forums are all over the net. Try to actively participate in these boards especially those in the line of your interest or your business. Try to build your reputation with credibility.
5.    Write articles. This makes you an instant expert in your chosen field of interest. You just have to play on it and use it well in your business goal.
6.    Co-registration. A very effective way to build a monster list in a very short time.
7.    Write an e-book. An excellent freebie for those who visited and subscribe in your mailing list. The e-book does not have to be expensively made or elaborate but it can be a compilation or a collection of best articles, business tips and resources.

In building opt-in mailing lists always keep in mind to offer something of value to your prospects. Remember opt-in lists are the foundations of most profitable internet business so do not miss chances for improvement and developing new strategies.

Having an opt-in list is not easy, it is hardwork but with some relieving advantages too. But to build an opt-in mail list has to be focused and effective in truly capturing the desired target. Take a look at these 10 Quick Easy Steps to Building A Highly Targeted and Responsive Opt-in List.

1.    Choose your target market or niche. Remember you are not the only one competing in internet marketing; you have to be sure who your internet marketing is.
2.    Be sure that you can reach your target audience online.
3.    Do not waste on time on a non-profit investment or spending. Always monitor your spending.
4.    Forums and discussion boards are available for maximum use. Find your target market problems.
5.    Identify what is keeping your customers from getting what they want and help them get it.
6.    Try offering your viewers solving some of their problems.
7.    Set up a simple direct response mini-site.
8.    Get an auto-responder account. It is important for you to acquire and set this thing up because this is where your visitors will come.
9.    Bait your potential customers through giveaways like: ebooks, special reports, mini courses and coupons, etc.
10.    Reach out in any way you can to your target market.

Opt-in building is a tedious work but with amazing results. The process of building it takes time and effort but persists. Always treat your “find” as a goldmine so that you will offer them the best deals in the market, those with great quality and value. Doing all these, would earn you credibility and a profitable business on the Internet.                                                                                                                                                                                                                                   
 

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